Branding That Sells: Strategies for Real Market Impact in the Meat Industry with Sara Houret

In this episode, we talk with Sara Houret Scott, Executive Coach. She shares what new brands need to know before entering the meat business and why customer education matters. She also highlights how collecting and using customer data can guide smarter strategies and strengthen brand performance. Sara emphasizes consistently showing product value and meeting customer expectations. A quick, insightful guide for anyone building a brand in the meat industry.